Kumo
KUMO, Japanese for clouds, is a 100% natural soap company produced for a packaging design course. The goal of this project was to design an all natural and organic product packaging with the integration of photography. Therefore, their box, bottle and bag are made with the finest quality hemp paper to ensure complete sustainability and zero waste goals for the future, while giving off a sense of roughness to further echo their organic and natural goal. KUMO, in relation to the name, prides themselves for the handmade soaps being lightweight, creamy and breathable with full plant-based ingredients. Hence, the packaging was designed with rough, yet delicate and organic lines to indicate the basic ingredient of their bath products. Photography and the use of color was integrated into the insides of each packaging instead, to provide an element of surprise and to symbolize the idea of a clean, minimal and simple product having the better and healthier effect, a play on the metaphor beauty is only skin-deep.